Description

Jane Wrisley of Lehigh Valley Health Network and Greg Hagin of CSS Fundraising partner to present this session focusing on how Lehigh Valley Health Network along with CCS Fundraising utilize comprehensive campaigns to highlight initiatives and attract signature gifts.

Campaigns serve as signals to donors that an organization and their peers are also invested in achieving a vision. They highlight strategic plans in relation to how funds can be used to accelerate, enhance and sustain initiatives.

Campaigns are projects for the donor to rally around and backed by their community, adding another level of confidence to the success of the campaign.

This session will highlight client stories to show the ever-growing importance of campaigns and the impactful gifts needed for
ongoing success.