February 15, 2019
Guns, Gambling, and Marijuana: mission-minded fundraising in a party-hearty world
An interactive look at potential ethical implications of the fundraising activities, events and partners we choose, and how to lead your organization in ethical decision-making.
Fundraising events and third-party campaigns help to raise friends and funds for your cause. But how should we as fundraising professionals go about determining whether or not to pursue an idea? If an opportunity has the potential to net significant income, does it really matter whether or not the initiative aligns with our mission? This session will explore that messy gray area where donor and volunteer interest, fundraising potential and mission principles sometimes collide. Participants will walk away with practical tools for helping their organizations determine what’s right, for whom, and why.
About the Presenter:
Marcella Moyer Schick, MA, ACFRE, CAP
President and Owner
MMS Advancement Associates LLC
MMS Advancement helps nonprofit organizations grow stronger through comprehensive services including fundraising, strategic planning and management consulting.
Marci has been a member of our chapter for over 30 years. Prior to becoming a consultant, Marci was vice president for institutional advancement at Phoebe Ministries, where she launched the Phoebe Institute on Aging with a team of staff and volunteers. Earlier in her career, she launched Cruise Aboard the LifeLine, Miller Keystone Blood Center’s signature special event. MMS Advancement encourages organizations to focus on relationship fundraising to grow major and planned gifts. There’s no denying that when linked to mission, events can be an important part of a comprehensive fundraising program.
Marci was the 87th person to receive the designation Advanced Certified Fundraising Executive (ACFRE). She earned the Chartered Advisor in Philanthropy (CAP) credential through the American College. She is an AFP master teacher and a Standards for Excellence Pennsylvania licensed consultant. In 2009, Marci was named the Outstanding Fundraising Executive by the AFP Eastern PA Chapter. She holds a master’s degree in clinical psychology from Fairleigh Dickinson University.
Over the years, Marci has served in leadership roles with our chapter and has been actively involved in AFP on the international level. Active in the community, she is the current president of the Allentown Rotary Club and an officer on the board of the Liberty Bell Museum.