At the time of this webinar, you'll have eight weeks before the calendar year ends. Some sources report that up to 30% of all revenue is gifted in the last 30 days of the year. This means that your year-end strategies and tactics have to be robust, planned, smart, and timely. But building good strategies and letting the cards fall where they may is not enough. You also have to watch for trends and react in time to maximize revenue and engagement. We'll cover how to monitor each of your year-end tactics to understand who is giving and when, and then when and how to course-correct. This is not to be missed!
Schultz & Williams Senior Consultant/Data Analyst Mary Hackett has worked in development for the nonprofit sector for more than 17 years.